We talked to Mr. Stefan Schneider, Center Manager of ECE Projektmanagement Austria GmbH about the project.
This year MK Illumination will provide festive Christmas lighting for Vienna’s new main railway station for the first time, which we are naturally especially pleased to be doing. What can the visitor expect to see?
I don’t want to give too much away because we want to be sure to have the surprise effect, but at least we can say this: From the end of November our customers and visitors can expect a Christmas lighting production that is inspired by the architecture of Vienna’s new main railway station. In addition, we also invite everyone to experience Christmas shopping with cosmopolitan flair over an area of about 20,000 m2 of retail space and 90 stores.
How important do you consider harmonious Christmas lighting to be as an attraction for railway stations
In principle any decoration in a shopping center adds to a feeling of wellbeing and this particularly applies to attractive and extensive Christmas decorations. I am convinced that this is appreciated by customers and visitors in highly frequented locations like railway stations. Regardless of whether they are traveling or just stopping by to shop, it adds to the Christmas atmosphere for them.
What was the determining factor that made you decide to cooperate with MK Illumination on this project?
We called for tenders from three companies within the ECE (shopping center group) according to detailed criteria and guidelines. These well-known service providers then submitted their proposals for a complete Christmas decoration concept. After considering the respective presentations we then decided, together with the executives of Center Management, to accept the offer from MK Illumination. In doing this we believe we have made the right choice to surprise our customers and visitors with an appealing and atmospheric Christmas production at Vienna’s new main railway station